Build their meal plan
Two minutes, and you'll know exactly how much to feed.
How many pets do you have?
We'll build a plan for each of them.
What's their name?
We'll build the plan around them.
How old are they?
Age changes how much energy they burn.
How much do they weigh?
An estimate is perfectly fine — you can change it later.
Typical: cat 4–6 kg · small dog 5–10 kg · large dog 25–40 kg
Body shape
Run your hands along their ribs — this is the honest bit.
How active are they?
This sets the daily calorie target.
How will you feed them?
Mix with their current food, or go all in.
Your plan is ready
Pop in your email and we'll send the plan plus 10% off your first food order.
No spam, just feeding guides. Unsubscribe anytime.
Choose their recipe
We've highlighted the best match. Change it if you'd rather.
The meal plan
Based on vet-standard resting energy maths. Adjust after two weeks if needed.
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7-day switch-over
- Day 1–2—
- Day 3–4—
- Day 5–6—
- Day 7+—
A guide, not veterinary advice. Check with your vet for pets with health conditions.